| Dozent/in |
Prof. Dr. oec. Martin Murmann |
| Veranstaltungsart |
Vorlesung |
| Code |
FS251051 |
| Semester |
Frühjahrssemester 2025 |
| Durchführender Fachbereich |
Wirtschaftswissenschaften |
| Studienstufe |
Bachelor |
| Termin/e |
Mi, 16.04.2025, 16:15 - 20:00 Uhr, HS 8
Mi, 30.04.2025, 16:15 - 20:00 Uhr, HS 8
Mi, 07.05.2025, 16:15 - 20:00 Uhr, HS 8
Mi, 14.05.2025, 16:15 - 20:00 Uhr, HS 8
Mi, 21.05.2025, 16:15 - 20:00 Uhr, HS 8
Mi, 28.05.2025, 16:15 - 20:00 Uhr, HS 7 |
| Umfang |
2 Semesterwochenstunden |
| Inhalt |
The course will provide an introduction to entrepreneurship from both a practical and general economic perspective and will debunk common beliefs about entrepreneurs and the success potential of their businesses. Building on this foundation, the course will provide an overview of common tools that help aspiring entrepreneurs develop business ideas, and viable businesses from these ideas. |
| Lernziele |
In this course, students will gain an understanding of the economic value of entrepreneurship and obtain an overview of the tools and techniques that successful entrepreneurs use to assess the commercial potential of business ideas and develop them into viable businesses. A secondary goal of the course is to demystify entrepreneurship and help students realistically assess the expected rewards and risks of entrepreneurship. |
| Sprache |
Englisch |
| Anmeldung |
To attend the course /
exercise, registration via e-learning platform OLAT is required. Registration
is possible from 3 – 28 February 2025. The students themselves are
responsible for checking the creditability of the course to their course of
study.
Direct link to OLAT course: https://lms.uzh.ch/url/RepositoryEntry/17670242400 |
| Prüfung |
***IMPORTANT*** In order to acquire credits, resp. to take the examination, registration via the Uni Portal within the examination registration period is ESSENTIALLY REQUIRED. Further information on registration: www.unilu.ch/wf/pruefungen |
| Abschlussform / Credits |
Written exam; multiple choice / 3 Credits
|
| Hinweise |
The examination will take place in presence at the University of Lucerne, digitally on the OLAT platform (“bring your own device”). |
| Hörer-/innen |
Nach Vereinbarung |
| Kontakt |
martin.murmann@business.uzh.ch |
| Literatur |
Barringer, B. and D., Ireland (2019): Entrepreneurship - Successfully Launching New Ventures, 6th, Global Edition, Pearson (or newer editions). |